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Square One is a Canadian-based insurance company that provides consumers with an advanced home insurance system. Compared to traditional companies, Square One moves away from conventional practices to make it less complicated and more convenient for people to...
  • Services: 1
  • Rating: 5.0
nowly is a Canadian-based insurance company that provides affordable and instant coverage for as low as $5 per month that can be all issued online. The company is a division of their parent brand, Teacher’s Life, an insurance company catering to...
  • Services: 1
  • Rating: 5.0
PolicyAdvisor is an insurance brokerage that offers online solutions for a variety of insurance products for clients. The company is well known for offering life insurance, though they also provide a wide variety of other insurance products, which you can...
  • Services: 1
  • Rating: 5.0
Walnut Insurance is a highly rated life insurance company that uses API technology to provide you with easy-to-access insurance coverage. Apart from your standard insurance coverage, members can additionally add premium member benefits to support their daily...
  • Services: 1
  • Rating: 4.0
Insurance is a necessary product, especially if you’re self-employed, but today’s market can make finding the right insurance products and services difficult. Luckily there’s a service that makes finding the best insurance options for you simple and...
  • Services: 1
  • Rating: 4.0
PolicyMe is a technology-based term life insurance company that operates entirely online. Its services are available for most Canadians except for residents of Quebec, Saskatchewan, New Brunswick, and Newfoundland. PolicyMe Features The company creates...
  • Services: 1
  • Rating: 4.0
Apollo Insurance offers a fast and easy way to get all kinds of important insurance policies online. With a simple online form that takes only a few minutes, Apollo Insurance can get you all set up with an affordable insurance policy that you needs. They...
  • Services: 2
  • Rating: 4.0

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Top Insurance Brands in Canada

Canada has some of the most competitive insurance companies and insurance brands in the industry, from long-standing traditional providers to simple platforms and online products for everyone. You’ll find many products and services offered by Canada’s top insurance brands, including home and mortgage insurance, tenant insurance, life insurance, and plans covering automobiles, business liabilities, and more. Manulife is the largest insurance provider in Canada and offers an extensive range of products for every budget and lifestyle.

The Biggest Insurance Brands in Canada

In addition to Manulife, Canada boasts significant companies with impressive insurance products and services. These firms tend to offer more traditional services, usually through a broker.

However, many large and startup insurance providers and third-party firms offer online services and products to make it easier for Canadians to search for an affordable plan that fits a specific budget and lifestyle. The top insurance brands in Canada include Desjardins Group, which offers financial services and insurance products to over seven million customers.

Manulife and Sun Life Financial offer extensive insurance plans throughout Canada and internationally. Sun Life Financial is one of the oldest insurance brands in Canada, having been established in Toronto in 1865, and offers a wide range of financial services, wealth management, and investment products.

It’s a well-established corporation with clients worldwide, including the U.K., Asia, and the United States. Manulife also provides many services throughout Europe, Asia, and North America and has over 1.2 trillion Canadian funds and assets under management.

Great-West Life is similarly widespread and thriving as one of Canada’s top insurance brands, with many individual and corporate insurance plans, including employer-sponsored health coverage, disability, life insurance, and other coverage options.

Established initially as Industrial Alliance Insurance and Financial Services in the 1890s, this company was rebranded as IA Financial Group in 2015 and has successfully expanded to provide a variety of insurance services throughout Canada and the United States.

Mobile Apps for Insurance Brands

The option of mobile apps for insurance products allows for greater access to more plans, from term life insurance plans to disability, tenant, and car insurance options. Apps are ideal for people who don’t have the time to research extensively for insurance products by providing search features to filter insurance plan results based on specific factors that can provide a reasonable estimate.

You’ll find many unique insurance products for your situation, from travel insurance options to tracking apps that detect your driving habits so that you can save on insurance rates.

One of the top online insurance apps is Goose Insurance, which can provide a one-stop for all your insurance needs, whether you’re just comparing rates or looking to secure a plan right away.

Insurance Brands Summary

Canada’s insurance brands are well-established and provide quality plans, including financial and wealth management nationally and globally. You’ll find many third-party brokers that provide comparisons online, so you can shop easily without missing out on great deals.

Whether you’re looking for a well-established insurance brand that’s been around for more than 100 years or a newer, more innovative option, there are plenty of insurance companies and brokerage services in Canada.

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April 14, 2022
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FAQs about
Insurance Brands

What are the most common insurance products available from Canadian companies?

You’ll have access to various insurance products from life, auto, health, long-term disability, and travel insurance.

How can I compare the cost of premiums and coverage amounts in choosing an insurance plan?

Many insurance companies offer free estimates based on a few pieces of information. You can also compare insurance products on online platforms that search for various Canadian providers so that you can make an informed decision.

Can I manage all my insurance products online, or do I need to visit a licensed provider in person?

Many insurance companies provide products online, so you can apply and consult with an advisor if needed, either by phone, email, or online chat.

Is it common for Canadians to buy insurance through their bank or a traditional insurance company, or is it more popular to buy coverage online?

While many Canadians are comfortable signing up for insurance products with their bank or insurance firm, many new companies and brokerage services help individuals review their options.

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