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Webflow is a website builder with many tools and features to help you build and run a successful website without having to pay a website designer to build and maintain your site for you.

Webflow Features

To design your site you don’t need to learn how to write code. Instead, it lets you use code such as HTML5, CSS3, or JavaScript. When you use Webflow visual design tools they translate what you make into code automatically. In essence, the builder is like a UI designed to use with a front-end curve.

It takes some learning to use, but once you get the hang of it you can get all of the benefits of front-end code without having to learn to code.

The difference between Webflow and other website builders like Squarespace and Wix is the fact that even though you may have to learn more with Webflow, you have the freedom to design your site any way you want it as long as you have the know-how to design it that way.

Wix and Squarespace don’t allow this level of freedom and instead rely on templates that are somewhat customizable but don’t offer the same creative liberties that front-end coding does.

If using front-end coding sounds intimidating to you, then you’ll likely benefit from Webflow University. This isn’t a simple knowledge base or FAQ section, but courses aimed at teaching you how to design a website using Webflow.

It’s easy to drag design elements around or use templated elements like tabs, sliders, background videos, etc. You can use symbols for various things across your website such as navigation bars, signup forms, footers, and other things.

You also have the ability to organize your page element structure using the Navigator tool so that all of the pages on your site are accessible to both you and your visitors.

Webflow Promo Offer: Free until you’re ready to launch!

You can use CMS data and e-commerce products to design your website. The CMS allows you to create collections, which are types of customized content. Some of these collection fields include plain text, rich text, dates, colors, and images.

You can use this to do things such as create a collection of articles to display on your site. If you enable e-commerce integration with the designer you get the “products” and “categories” collections.

You can design your product pages the same way you design CMS collections. You also get checkout and shopping cart pages to customize when you integrate the e-commerce tools to the designer.

Webflow has an “editor” mode, which agencies and teams can make use of. It allows you to check out aspects of the website, as well as change things such as the images and text that appear and use the CMS, and then pass the project off to another team member or to a client.

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