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Best Life Insurance for Seniors

Age-related issues have necessitated life insurance, and if you need the best life insurance for seniors, you’re in the right place. Modern medicine and better living conditions have increased the life expectancy of the average Canadian senior.

This only delays the inevitable, so if you want to leave your loved ones with a good legacy, you need life insurance.

The best Canadian insurance companies offer the best life insurance for seniors. Some of these companies include PolicyMe, Nowly, Policy Advisor, Walnut Insurance, and Bounc3. These companies all excel in different areas, as do the life insurance policies they provide.

Besides showing some of the best providers of life insurance for seniors, we’ll also provide other essential information. This includes the different types of life insurance policies and the factors that influence how much you pay for them.

This information would allow any senior to choose the best life insurance for their needs.

Where to get the best life insurance for seniors

Although there are many life insurance policy providers in Canada, some companies top this list. These companies provide the best life insurance policies for seniors in Canada. We’ll be listing some of these companies for you.

Before that, you need to know the types of life insurance policies that are out there. This will assist you in selecting the best life insurance for seniors from the options provided by the companies listed below.

Term life insurance

This life insurance policy is only viable for a certain period, from 10 to 30 years. It’s one of the best options for seniors under 70, and it offers leeway to pay off any hanging debts.

Permanent life insurance

This long-term insurance policy covers the insured until the day they die. It’s perfect for seniors who are healthy but plan to leave a way to cover costs when they pass.

Simplified issue life insurance

This life insurance policy is for seniors with health issues that won’t allow them to qualify for other policies. This insurance policy is also called No Medical life insurance.

Guaranteed issue life insurance

This is a long-term insurance policy that suits seniors with major health issues. It allows them to leave a monetary legacy for their loved ones when they die.

Below are some of the providers of the best life insurance for seniors in Canada:

PolicyMe

PolicyMe is one of Canada’s biggest insurance companies, and its only product is life insurance. This company was founded by Andrew Ostro, Laura McKay, and Jeff McKay in 2018. Although this company started in Toronto as an insurance broker, it is now capable of offering this service.

As an online-only company, PolicyMe makes it convenient for seniors to apply for life insurance coverage. They accomplish this by including comparison features on their websites that allow people to compare their various insurance coverages.

They also provide quotes for people who are trying to get an idea of how much their products cost.

This company only provides term insurance for terms of 10, 20, 25, or even 30 years. Their policy premiums are paid monthly and at a specific rate. If an insured dies before the policy period is over, their beneficiaries enjoy a tax-free lump sum.

Features

  • Completely online registration process.
  • Their life insurance products range from $100,000 to $5,000,000.
  • Their insurance covers Canadians aged 18 to 75.
  • Most of their insurance covers don’t need medical exams, medical interviews, or physician statements.
  • 30-day money-back guarantee on all their insurance covers.
  • Live chat and telephone are offered as customer support options on this platform.

Pros

Straightforward application process

The average life insurance application, even when it starts online, involves a lot of offline processes. The applicants fill out their application online and wait for 3 weeks for an interview before going through other procedures.

As one of the best insurance companies for seniors, PolicyMe reduces these long procedures to a few steps. It also cuts weeks of application time down to a few minutes of online application.

Here, seniors only have to fill out one application form, which would take less than an hour. They’ll get instant quotes of the possible costs of their life insurance, and they can send in their application. Within a short period, they’ll be able to tell if their application was approved or not.

Completely online application process

The PolicyMe application process is completely online, so you can apply at your convenience. You don’t need to fill out any paper applications at their office or send one in through the mail.

Transparent insurance covers

When it comes to serving its customers, PolicyMe is transparent. They don’t hide anything, as they let their customers know what they are getting into. There are no cleverly hidden clauses or hidden charges to worry about with this insurance company.

This company also goes above and beyond to ensure that its customers understand the scope of their insurance coverage. They do this by providing a summary of all the terms and conditions for insurance coverage.

This means that customers can understand all that their insurance covers without having to go through numerous pages of terms and conditions.

Free application process

Unlike other insurance companies in Canada, applying for PolicyMe insurance coverage is free. So you can browse all their available options without worrying about incurring any hidden costs.

Relatively competitive prices

PolicyMe is a former broker, and this gives them an edge in offering the best life insurance for seniors. That’s because, with their years of experience as brokers, they know what seniors need. As such, their prices are relatively cheaper than usual.

Reliable customer support

Although their customer services are not available 24/7, PolicyMe offers reliable customer service. Their customer service representatives are licensed experts who can help customers in any area of their application. This platform also offers educational videos, website blogs, guides, and other references that customers can use to seek help.

Cons

This company only sells life insurance

Unlike other insurance companies that offer a variety of products, PolicyMe only offers one. So, if you are looking for other insurance covers besides life insurance, you’ll need to go elsewhere.

There’s no support while applying for insurance

Since PolicyMe offers a completely online application process, individuals who want to apply for insurance can only rely on themselves. This leaves people that need assistance when making their applications at a disadvantage.

Only open to canadians

Although PolicyMe offers some of the best life insurance for seniors, these offers are only for Canadians. So, if you’re a resident outside Canada, this company won’t be able to offer its services.

Why should you choose PolicyMe?

Although PolicyMe only provides life insurance services, they are one of the best at it. They offer a completely online application process, making applying for insurance coverage easy. As a former broker, this company knows what a good insurance policy should cost, so their prices are competitive.

Nowly

Nowly, established in 2022, is one of the newest life insurance companies in Canada. This does not prevent them from emerging as one of the best, however, because they provide a wide range of insurance coverage.

Their insurance coverage is available through an online application, which is convenient.

Perhaps one of the reasons they could emerge as one of the best life insurance providers is due to Teacher’s Life. Teacher’s Life is a Canadian insurance company with an 80-year history, and Nowly is one of its subsidiaries.

This federally licensed company is known for its innovative disability, sickness, and life insurance covers.

Nowly is popular for being one of the most affordable senior life insurance providers in Canada. Seniors can apply for coverage that only requires as little as $5 per month as a premium.

Features

  • Completely online registration process.
  • Their life insurance products are available from $100,000 to $1,000,000.
  • Their insurance covers are available for Canadians from the age of 18.
  • Most of their insurance covers don’t need medical exams.
  • 30-day money-back guarantee on all their life insurance covers.
  • Live chat and telephone are offered as customer support options on this platform.

Pros

Fast application process

Applying for term life insurance from Nowly is a straightforward process. This company offers a straightforward application process, so customers can be done with their application within minutes. It doesn’t take too long for approval either, as customers can start receiving insurance coverage within minutes of applying.

Access to the virtual health & wellness program

It’s normal for a senior who’s interested in life insurance to also be interested in their health. Nowly understands this, and that’s why they’re out to educate seniors using their Health & Wellness Program. Virgin Pulse powers this program, and they offer numerous educational resources for this purpose.

Seniors that subscribe to this program enjoy more than 2700 daily content cards that’ll motivate them to take care of themselves. This program also offers more than 400 health challenges and healthy habit trackers that’ll foster better health awareness.

The seniors in the program can also invite family members to join them in the group challenges.

The Virtual Health & Wellness program also offers 39 coaching content regarding tobacco addiction, stress management, sleep, and other important areas. Seniors also enjoy a $50 rebate when they get gym memberships, yoga memberships, or even subscriptions to wellness apps.

Access to the press start program

If you want to do more than just purchase life insurance, Nowly offers its “Press Start” program. This program is for social entrepreneurs and other individuals that want to inspire change in their localities. It offers interested individuals access to resources and tools for turning their dreams into reality.

Cons

They only offer life insurance

While Nowly offers some of the best life insurance for seniors, they only offer life insurance. If you’re interested in other types of insurance services, this company won’t be a good choice.

Why should you choose nowly?

Nowly is one of the best places where a senior can acquire life insurance. They also provide life insurance policies starting at $5. If you’re also interested in giving back to your community, this insurance company can help you achieve that.

Individuals that would appreciate daily health tips and other health programs that promote wellness would also like Nowly.

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Policy Advisor

Where the insurance companies listed above only offer life insurance, Policy Advisor offers more options. So, if you’re interested in insuring other things besides your life, then this insurance provider is a good choice.

Besides their life insurance, this company offers mortgage insurance, children’s life insurance, disability insurance, critical illness insurance, and similar services.

Policy Advisor is an insurance company that was founded in 2019. Since its establishment, this company has become popular in Canada for offering the best life insurance for seniors. For their life insurance coverage, they offer both permanent and term life insurance services.

One thing to note is that Policy Advisor is an online insurance broker. This means that they help you find the best insurance coverage for your needs, but they don’t offer it.

Rather, they direct you to those companies, and when you purchase insurance from them, the company pays Policy Advisor their commission.

Features

  • Completely online registration process.
  • Their insurance covers Canadians from the ages of 18 to 65.
  • Most of their insurance covers don’t need medical exams.
  • Live chat, email, and telephone are offered as customer support options on this platform.

Pros

Customers can compare more than 20 insurance companies

Policy Advisor is connected to some of the best life insurance providers in Canada. So they only show you the best insurance companies that you can choose from. 

Since there are many options to choose from, you can be sure that you are getting a good deal. This platform also includes a feature that allows you to easily compare these companies in order to make the best decision.

This platform also offers quotes for the insurance coverage that you’ll receive at these platforms. This would allow you to better prepare yourself for the insurance coverage that you wish to procure.

Completely online application process

Applying for any life insurance coverage through Policy Advisor doesn’t require you to fill out any paper forms. It also does not require you to visit a physical office. You can just sit in the comfort of your living room and fill out all the necessary applications.

They offer many useful insurance tools

Many steps go into choosing the perfect insurance coverage for an individual. These processes require many tools, like insurance calculators and quizzes, to find the best insurance policies for an individual.

When people need to use these tools, they usually leave the insurance company platforms and visit the sites with these tools. Policy Advisor, however, offers most of these tools on their platform.

Reliable customer service

Policy Advisor offers trustworthy customer service, and you can contact them for aid. This could be done through email, live chat, or via telephone.

If you require a more personal touch, you can talk to their policy advisor on a 30-minute consultation call. This offer is free, and it can allow you to choose the best life insurance coverage for your situation.

Many insurance covers are available

Policy Advisor offers more than term or permanent life insurance policies. They offer children’s insurance, mortgage insurance, and other insurance packages.

Among their insurance coverages is a category for unique individuals. This includes people with disabilities and those who have been denied life insurance coverage from other companies.

This broker Is free to use

Policy Advisor works well as a life insurance broker, and the best part is that it’s free. You don’t need to pay this insurance broker for connecting you to insurance providers or providing you with quotes. Using their website and all the features that they offer are free of charge, as well.

Cons

Policy advisor only serves Canadian citizens

Although Policy Advisor is a good company, it only serves Canadian citizens. So, if you’re not a resident of Canada, you won’t be able to benefit from their services.

Insurance covers aren’t guaranteed

Although you’ll see a lot of insurance coverage on this platform, you might not necessarily qualify for them. This means that you’ll need to meet the criteria set by an insurance provider before you can qualify for that coverage.

In this way, some of their results might be deceiving, as you’ll probably not be able to obtain that insurance coverage.

The services of this platform don’t reach all of Canada

For now, Policy Advisor is only licensed in Alberta, Manitoba, and Ontario. As a result, this company is only permitted to sell insurance in these three provinces. If you are not a resident of those areas, you won’t be able to use their services.

Why should you choose Policy Advisor

Policy Advisor is a great choice to make if you want to look at the various options available to you. With more than 20 options to choose from, you’ll choose the best life insurance coverage for you.

best life insurance for seniors 3

Walnut Insurance

Located in Toronto, Walnut Insurance is one of the companies that offer the best life insurance for seniors. This company started doing business in 2020 and quickly won the hearts of the Canadian populace. Their term life insurance policies were mostly targeted toward the younger Canadian populace.

While they provided senior life insurance, the majority of their products were geared toward younger people starting families. This includes people who are trying to start a family, buy a new home, or climb that corporate ladder.

Walnut Insurance also provides digital insurance coverages in addition to term life insurance. Their products are usually billed as subscriptions, and they can start as low as $10 per month.

You can get things cheaper when you bundle various insurance products together. This subscription service also offers extra perks that don’t come with a standalone insurance purchase.

Since this company offers a wide range of insurance plans, there are strict requirements to meet in order to qualify.

Features

  • Completely online registration process.
  • Their life insurance products are available from $50,000 to $1,000,000.
  • Their insurance covers Canadians aged 18 to 70.
  • Most of their insurance covers don’t require medical exams.
  • 30-day money-back guarantee on all their life insurance covers.
  • Live chat and telephone are offered as customer support options on this platform.

Pros

Applications are completely online

The Walnut Insurance life insurance application process can be handled completely on your phone or computer. All the details that this company needs, you can provide online. There will be no need for you to visit any physical offices.

While filling out your applications online, you can contact the customer care team if you need assistance. If you need an estimate of your insurance coverage, you can use the free quote tool on this platform.

Other products are available

Besides life insurance, Walnut Insurance also offers other health and wellness-related products on its platform. You can get these services for cheap when you bundle them into a subscription service. The premium options that this insurance provider offers are Dashlane, Headspace, and ClassPass.

Transparency

Although Walnut Insurance pushes for bundled services and subscriptions, they won’t cheat you if you want a standalone service. They are upfront about what they offer their customers. As such, their customers know what to expect from all their bundles and standalone purchases.

Free assistance from a licensed broker

When you are applying for life insurance (or any form of insurance), you have free access to a licensed broker. These individuals offer a professional service, and they won’t pressure you to buy any products. This means that you can use their services and decide not to purchase them in the end.

Free insurance calculator

You ensure more accuracy in your plans for taking out insurance when you use an insurance calculator. Walnut Insurance understands this, which is why they offer an insurance calculator on their platform.

This allows customers to efficiently calculate the cost of insurance and pick a suitable level of coverage that they can afford.

Cons

They only offer two insurance services

Besides life insurance, Walnut Insurance only offers digital insurance. This means that you can’t expect to find mortgage insurance, car insurance, or any other insurance products. If you require these insurance coverages, you should look elsewhere.

Short insurance terms

The norm for most life insurance coverages ranges from 10 to 30 years. However, Walnut Insurance doesn’t offer long-term life insurance coverage, as they offer 10 years at the most.

Why should you choose Walnut Insurance

Walnut Insurance is a life insurance provider that caters mostly to younger Canadians. While senior life insurance services are available, this company is best for the younger generation. Besides their life insurance services, the digital insurance that they provide caters to the needs of any modern Canadian.

Bounc3

Bounc3 is another insurance company that is known to offer the best life insurance for seniors. Established by Dr. Olga Morawczynski, Bounc3 is focused on improving the health options available to working-class Canadians.

It does this by providing insurance products that can protect working-class Canadians, along with their families and businesses.

Bounc3 is the second insurance broker on this list, so they are not the ones offering the services. Rather, they connect their self-employed clients to insurance companies that will serve their needs. They also provide sufficient information during this process to ensure that their customers aren’t going in blind.

So, you can browse through this platform and select senior life insurance coverage that fits your needs. If you want to improve your chances, however, you can list your requirements and let the site’s algorithm do its work.

It will display the best insurance policies for your needs, and you can choose which one to apply for.

Features

  • Completely online registration process.
  • Their insurance covers are available for self-employed Canadians.
  • Live chat, email, and telephone are offered as customer support options on this platform.

Pros

Their insurance products cater to the self-employed Canadian

Normally, applying for insurance in Canada comes with some requirements that you can only meet when a company employs you. This means that self-employed individuals are at a disadvantage, and Bounc3 hopes to fix that.

Straightforward application process

It doesn’t take more than a few minutes to apply for life insurance coverage using the Bounc3 platform. The application process is also easy, as you don’t need much technical knowledge to apply.

Completely online application process

With this platform, you don’t need to submit any paper applications at any offices. Everything you need to do is possible online, so you can get things done on your smartphone or computer. All the documents that you might need to submit can also be handled online.

Numerous insurance covers are available

This is the insurance company for you if you are looking to explore more options besides senior life insurance. They offer critical life insurance, disability insurance, and a health spending account. All these offers cater to the well-being of the insured or their families.

Cons

There’s no guarantee

Bounc3 only works as a broker and doesn’t offer any insurance coverage. So, when you apply, the choice of approving or rejecting your application rests with the insurance provider.  As such, applying to a recommended insurance provider isn’t a guarantee that you’ll get it.

Why should you choose Bounc3

Bounc3 is an insurance brokerage platform that was established by a licensed insurance broker. This is the platform to visit if you are a self-employed senior citizen looking to acquire life insurance.

Since it’s an insurance broker, you can rest assured that Bounc3 will offer you competitive rates for life insurance coverage.

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Canada protection plan

Established in 1992, Canada Protection Plan is one of the best providers of life insurance services in Canada. This privately owned company offers non-medical, simplified senior life insurance coverage.

Their insurance policies are underwritten by Canadian Life Insurance Companies, which offer their customers an extra layer of protection.

This insurance provider has a target audience, and it’s individuals who have been denied insurance by other companies. So, Canada Protection Plan is willing to insure people who have been denied insurance on health grounds.

This capability earns them a place in the list of companies that offer the best life insurance for seniors.

Features

  • No medical tests are required to qualify for insurance coverage.
  • Their life insurance products are available from $10,000 to $1,000,000.
  • Their insurance coverage is available to Canadians beginning at the age of 18.
  • They provide insurance coverage for 10 years, 20 years, 25 years, and 30 years.
  • Email and telephone are offered as customer support options on this platform.
  • Free insurance quotes are available.

Pros

Biggest providers of no medical insurance plans in Canada

If you are interested in no medical life insurance, no company is better at it than Canada Protection Plan. They have a lot of term and permanent insurance plans; all centred around no medical insurance. Their plans are meant for people of different ages, with a guaranteed cash value included along the way.

Life insurance is available for temporary residents

Most Canadian insurance companies only provide their services to permanent residents. Canada Protection Plan, however, offers its services to temporary residents as well. This means that work visa holders and students can apply for their life insurance services.

Fast approval process

Canada Protection Plan doesn’t like keeping prospective customers on edge. So you’ll always get the answer to your life insurance application within a few hours, at most 72 hours.

All life insurance plans can be converted to permanent plans

Term life insurance plans are always cheaper than their counterpart, permanent life insurance. Although it doesn’t offer the best coverage, most Canadians have no choice since it’s cheaper.

Canada Protection Plan, however, offers an option to convert to a permanent life insurance policy at some point. As long as the insured is not yet 70, they can convert their term life insurance to a permanent one.

Cons

High premiums

Offering no medical insurance is quite a risk for an insurance provider. As a result, Canada Protection Plan compensates by charging a higher premium than their competitors. 

The coverage is capped at $1 million

Most insurance providers offer coverage that’s more than $1 million and sometimes up to $5 million. On the other hand, Canada Protection Plan caps their coverage at $1 million. This is quite low, especially when you consider the fact that you’re paying for permanent life insurance.

Why should you choose Canada Protection Plan

Canada Protection Plan is your best bet if you’ve been denied by other companies on grounds of medical issues. They offer the best life insurance for seniors when it comes to no medical life insurance.

What affects the cost of your life insurance

We’ve shown you the platforms to get the best life insurance for seniors, but this doesn’t mean that it will be cheap. The cost of your life insurance policy is determined by a few personal details and policy-related details.

So, striking the right balance between these two factors will allow you to get the best life insurance coverage.

These factors are shown below:

Personal factors

Age

Life insurance is cheaper when you are younger, and it increases as you grow older. This is because older people are at a higher risk of dying.

Smoking status

Non-smokers get the cheapest life insurance coverage since smokers are more likely to die young.

The health factor

Insuring sick people is a risk for any insurance company, so they demand higher premiums for it. If you have a history of alcohol or substance abuse, your premiums will also be high.

Family history

Some families are predisposed to certain diseases as they grow older, with some being hereditary. Such individuals demand a higher premium.

Policy-related factors

Type of life insurance

Term life insurance policies are cheaper because they have an expiration date. Permanent life insurance policies insure an individual for life, so they charge more.

Length of the insurance cover

When an insurer has to provide insurance cover for a long period, they’ll charge more. That’s because each long-term insurance policy comes with the risk of aging.

Summary of best life insurance for seniors

A lot goes into choosing the best life insurance for seniors, and the first step is to find the best life insurance providers. The best life insurance companies offer the best life insurance policies for seniors in Canada.

This article offers some of these companies and also lists their characteristics. It goes a step further to bring awareness to factors that can increase your life insurance costs. With this information, you should be able to select the best life insurance for seniors in Canada.

Other types of insurance

Life Insurance in AlbertaLife Insurance in British ColumbiaLife Insurance in ManitobaLife Insurance in New Brunswick
Life Insurance in Newfoundland and LabradorLife Insurance in Nova ScotiaLife Insurance in OntarioLife Insurance in Prince Edward Island
Life Insurance in QuebecLife Insurance in Saskatchewan

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FAQs about life insurance for seniors

How much does life insurance for seniors cost?

A senior's life insurance premium begins at $350 and rises from there. So, people older than 60 should be prepared to pay this much for their premiums. Of course, this figure only applies to non-smokers over a 20-year period.

Do seniors need life insurance?

Yes, seniors need life insurance as several health issues plague the body at that age. This allows them to better prepare for the costs and also reduces the eventual burden on their finances. In the event of the individual’s passing, their life insurance would make their funeral arrangements easier for their families.

How to find life insurance for seniors

You can find life insurance for seniors by first noting down the needs or requirements of that individual. There are numerous life insurance policies out there, so this would help to narrow things down. You can then compare the various options before you make your choice.  

Senior life insurance made simple

Get flexible, affordable solutions to protect your family

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