Whole life insurance
made simple

Get flexible, affordable solutions

Best Whole Life Insurance Rates in Canada

Term or Whole Life
  • Term or Whole Life
  • Mortgage Life
  • Senior Life
  • Final Expenses
  • Critical Illness/Disability
  • Other
  • Male
  • Female
  • AB
  • BC
  • MB
  • NB
  • NL
  • NS
  • NT
  • NU
  • ON
  • PE
  • QC
  • SK
  • YT
2 Results

Advertiser disclosure

Offers shown here are from third-party advertisers. We are not an agent, representative, or broker of any advertiser, and we don’t endorse or recommend any particular offer. Information is provided by the advertiser and is shown without any representation or warranty from us as to its accuracy or applicability. Each offer is subject to the advertiser’s review, approval, and terms. We receive compensation from companies whose offers are shown here, and that may impact how and where offers appear (and in what order). We don’t include all products or offers out there, but we hope what you see will give you some great options.

#1 Choice
Get a Quote


Per month
Satisfaction Rating
  • 100% online, affordable price
  • Coverage amount: $100K to $5M
  • Term length: 10, 15, 20, 25, 30 Year
Pros & Cons
Extra Details
Get a Quote


Per month
Satisfaction Rating
  • 1000’s of Canadians rated 4.95/5
  • Save up to 50%
  • Get an instant quote
Pros & Cons
Extra Details

Whole Life Insurance

The basics of life insurance are probably familiar to you.

In Canada, you and an insurance provider enter into a contract whereby you pay regular monthly or annual payments which are known as “premiums”; in exchange, in the event of death, the family or other people you designate would receive the agreed-upon sum.

The amount paid depends on some variables, including the type of policy or package you choose and how much coverage you require.

Although plans can differ, typically Canadians choose enough coverage to cover burial costs, and any existing debt as well as to replace any missed wages during the grieving process and afterward. You can donate to charities or utilize the money from your insurance to cover upcoming costs like your kids’ post-secondary education.

It should be understood that the reason for keeping life insurance is for your dependency. It is meant to make it as easy as possible for the people you leave behind to carry on with their lives in the manner they are used to. This covers the capacity to pay the mortgage, as well as any other debts, household expenses, and upcoming expenses.

The life insurance market in Canada allows policy customization so that premiums and coverage match your spending plan and future financial aspirations. We describe how life insurance functions and provide advice on how to acquire the best protection for your loved ones at a cost you can afford.

The average life insurance policy in Canada is $200,000. However, many experts in the field caution that this amount of protection might not be sufficient. In actuality, the general norm is 10 times your yearly salary. The amount that is genuinely ideal for you, your family, and your lifestyle will vary.

whole life insurance - comparewise

Kinds of Life Insurance

In Canada, term and whole life insurance are the two main varieties. For term life insurance, it is bought over a predetermined period. Examples of this duration can be 10, 20, or 30 years. In most cases, it does not require a huge amount of money compared to permanent life insurance. However, whole life insurance, a popular form of permanent insurance, is perpetual. The term refers to the fact that you are covered for life.

Permanent insurance also comes in the forms of universal and term-to-100. The underlying investments in a universal life insurance policy determine the policy’s value. Term-to-100 insurance, on the other hand, offers protection up until the age of 100 and has no cash value.

The life insurance options in Canada are frequently contrasted between term and whole. With whole life insurance, for instance, you can pay out your premiums before the due date and still be insured. When you cease making payments for term insurance, the insurance is no longer in effect. Additionally, with a whole life policy, you might be able to cash it out, but not with a term policy.

Top Whole Life Insurance Partners in CanadaGet a Rate
PolicyMeClick here >>
Walnut InsuranceClick here >>
Policy AdvisorClick here >>

How Term Life Insurance Works

Term life insurance is a type of life insurance that exactly covers a specific duration or timeframe. The timeframe for term life insurance often lasts until you reach a specified age, like, sixty-five, or for five, ten, twenty, or thirty years. The term life insurance is less expensive and this makes it more popular. The premiums may be less expensive than a daily cup of coffee.

After you die, your beneficiaries will be eligible to receive the payout from the insurer while the policy is still in force. You won’t get a life insurance payout if you outlive the coverage.

When the expiration term of your life insurance policy is near, you can renew it to extend the duration. The renewal premium tends to cost more due to the rising cost of insurance as we grow older.  

On the plus side, the insurer cannot adjust the renewal premium to reflect any changes in your health status and you won’t need to undergo another medical examination. Renewing a term life insurance policy typically works out to be less expensive than purchasing a new one.

In most cases, without going through any medical examination, term life insurance can be changed to permanent life insurance. Naturally, the new premium will be greater, partially due to your age and partially due to the increased cost of permanent life insurance.

Purchase a term life insurance coverage for the following reasons:

  • If you want to secure the financial ability of your family in the future.
  • Even if you pass away earlier than expected, you want to make sure your children can complete college.
  • If you don’t want to leave debt for your loved ones after you die.
  • You need insurance yet your budget is tight.
best life insurance options - comparewise

How Permanent Life Insurance Works

If you pay the premiums, permanent life insurance offers protection that endures for the rest of your life. There are two forms of permanent life insurance, with Whole life and Universal being the most widely used.

One portion of your monthly premiums goes toward the cost of your insurance, and the other portion supports the cash value. The cash value of your policy increases faster in the initial year. As a result, during the first few years, a larger amount of your premiums is directed toward the cash value.

Whole life insurance products build up cash value at a set rate. In contrast, Universal insurance coverage doesn’t increase at a set rate. Instead, it changes along with the market.

As long as you are still alive, the monetary value of the insurance is for you but after you die, it is counted as a benefit for your beneficiaries. You can spend this money as long as you’re still alive. If you pass away, your beneficiary will only get the payout rather than any accrued monetary value.

Both borrowing and withdrawals are permitted against your cash value. The policy can be used to pay for future premiums. The insurer pays you the cash value less any fees when you cancel the policy in exchange for giving up the payout.

You might benefit from purchasing whole life insurance if:

  • You are permanently reliant.
  • You desire to give your heirs an inheritance.
  • You desire an investment component in your life insurance policy.

Cost of Whole Life Insurance

 Although there are several strategies to reduce the cost of your life insurance, such as paying annually rather than monthly, these are the elements that will often have the most impact on the final cost:

Coverage: The premiums for a policy with a $1 million death benefit will be greater than those for a $100,000 insurance.

Age: The younger you are, the less likely it is that you will pass away within the next few years, hence premiums rise with age.

Gender: Men pay somewhat more in premiums than women do.

Health: Do you smoke or have any other health issues that could shorten your life? Smoking and other health conditions may have an impact on your life insurance. Before your coverage goes into effect, you might need to have a medical exam, and your rates will be higher than those of an otherwise healthy non-smoker.

Sort of policy: Term insurance is less expensive than permanent insurance, as was already established.

Consider your annual expenses and the amount your family or other beneficiaries could require if they were no longer dependent on your income to decide your level of coverage.

What to Consider When Buying Whole Life Insurance

As was previously noted, determining how much life insurance you require might be challenging. When buying life insurance, there are several things to take into account that may assist simplify your choices. Here are some things to consider:


Debt is one of the most important things to consider before going ahead to buying life insurance. What is your debt? Has your mortgage reached the end of its term? Do you have any loans? Most people will include any debt in their policy since they don’t want these financial obligations to be transferred to their family’s inheritance.


Your family and dependents are a significant additional element. How dependent are the people you’re leaving behind on your income?  Buying life insurance is quite not important if you do not have anyone you are catering to or if you are single. This is a very important factor to take into account whether you have children, a sibling with special needs, or even elderly parents that you financially support.


The amount of life insurance you require depends on your age. Since you might have young children and a mortgage while you’re younger, you’re more likely to need extra coverage.

However, as you become older, your obligations change. Your children should be independent individuals who can take care of themselves by the time you retire. You are probably in a better financial position at this age as well. Thus, you probably don’t need as much protection.


The opposite of thinking about debt is essentially thinking about your financial assets. You may be able to take off rather than add on. How much do you have? What does it mean? What is the expected lifespan after your dependents start using them? You generally don’t need to take out as much on your insurance if you have a sizable quantity of assets left over.

Funeral planning

Don’t forget to make funeral arrangements, either. Funerals and burials can cost a fortune. In Canada, a funeral typically costs between $5,000 and $10,000. If you haven’t previously paid for any funeral arrangements, you should likely take these expenses into account when purchasing life insurance.

life insurance 2 - comparewise

Benefits of Whole Life Insurance

Whole life insurance differs from other products in several significant ways, including the fact that it covers you for the duration of your entire life.

Stable premiums

Throughout the policy’s life, whole life insurance premiums remain unchanged. Because term rates rise each time you renew your policy, they start more expensive than term life insurance policies but eventually become less expensive as you age.

Some whole life insurance policies permit you to pay premiums, often at an enhanced rate, up to a certain age, or for a specific number of years, after which there are no more premium payments necessary.

Fixed investment portion

Whole life insurance and universal life insurance both have an investment component that is independent of the insurance portion. A participation policy enables you to invest to share in the insurance company’s earnings.

In whole life, the insurer chooses how the investment portion is invested, although it is normally a constant rate of return with little volatility. The investments are in a tax shelter, which means that when a beneficiary receives a whole life insurance policy, all investment income received in the policy is tax-free. If money is taken out of the policy, the investment income is taxed.

Potential for dividends

A percentage of your premiums are invested, and you may get dividends from the account’s profits.

Cash value

Another aspect of permanent insurance is a feature known as a “cash value” or “cash surrender value,” or CSV, which increases the longer you’ve owned the policy. To redeem the CSV, commonly known as “surrendering,” you may need to borrow against your insurance or cancel it.

A significant portion of your insurance payout, which you would have worked hard to obtain, could be lost if you surrender your policy to collect this amount because it is not tax-exempt once it is withdrawn. Be sure to read your policy because there can be further repercussions, such as having to pay the borrowed money back into your policy within a certain amount of time.

Estate Preparation

Whole life insurance is a great option for protecting your assets and transferring them to future generations due to its special qualities.

Jul 30 - comparewise life insurance banner

Can you switch from term life to whole life insurance?

Whole life insurance can be changed to term insurance. However, to accomplish this, you typically need to cancel your current policy. You can also be required to pay penalty fees from any earned cash balance as a result of terminating your insurance early. Before any money in your account is paid to you, these fees will be deducted.

Unfortunately, anytime you want to form a new agreement, your costs will be reevaluated because you must cancel your whole life policy before switching to a term policy.

What’s the difference between term life and whole life insurance?

A long-term care life insurance policy aids in defraying the expense of providing seniors who need assistance with daily activities with long-term care. This covers the price of assistance with daily tasks including showering, dressing, and getting in and out of bed.

Long-term care insurance pays senior folks back for the expenses associated with assisting them in getting through their days, as opposed to whole life insurance, which has more of a cash value investment tied to it.

How to buy the best permanent life insurance

Before purchasing life insurance in Canada, you’ll need to make certain preparations. Consider how much you can afford to pay in premiums each month or year as well as the type of insurance you want to purchase (term or permanent), as well as whether you require any additional coverage or riders (children, disability, and/or critical illness).

Additionally, you should be well aware of the amount of money you need to leave your family, close friends, or perhaps a charity that is dear to your heart.

Price of Whole Life Insurance in Canada

The cost of life insurance varies, with monthly premiums falling between $13 and $100. What causes such a large gap? Life insurance plans are personalized and can be as distinctive as the policyholder desires. Along with the aforementioned factors, your chance of passing away, the amount of debt you owe, and the benefits that insurance policies can provide after your passing can all influence the cost of coverage.

It’s a good idea to be aware of your liabilities and assets, which reveal what you’ll leave your family once you pass away before you obtain an online estimate or contact a broker. The potential amount of money required to leave your family is equally shocking.

best life insurance - comparewise

How to maximize whole life insurance coverage

One of the main types of coverage in Canada is whole life insurance, which should be carefully considered by anyone purchasing life insurance. However, it’s not clear-cut if whole life insurance is the preferred choice.

Term life insurance is most likely your best option if you just need coverage for a short time, such as the duration of your mortgage or until your children reach adulthood. However, whole life insurance is the best option if you want to leave your family a death benefit after you pass away, even in your old age.

Planning an estate and whole life insurance

Estate planning is the other primary application for whole life insurance. In Canada, when a person passes away alone, it is considered that they sold all of their material goods at market value just before they died. As a result, their estate will therefore be responsible for submitting a final tax return and paying any owed capital gains taxes.

When you pass away, the gain in the value of any sizable assets that have increased in value, such as stock in a company or an investment property, will be taxed.

Without a life insurance death benefit, your family might have to sell these assets to cover the tax obligation, which would force them to lose money. To prevent such from happening and ensure that your family inherits the entire estate, whole life insurance is the ideal solution.

A long-term investment

You also receive a cash surrender value, or CSV, from whole life insurance, of course. This is the amount you would receive if you gave up the insurance, but you can also borrow money against it as opposed to getting an unsecured line of credit. You won’t obtain that handy benefit from a term life insurance policy.

Nevertheless, if your primary concern with whole life insurance is to make long-term investments for your family, it is always a good idea to look at universal life insurance as well. Although it won’t always be the best choice, universal coverage offers some significant benefits in this area.

In conclusion, you should refrain from purchasing more life insurance than you require.

Other types of insurance

Life Insurance in AlbertaLife Insurance in British ColumbiaLife Insurance in ManitobaLife Insurance in New Brunswick
Life Insurance in Newfoundland and LabradorLife Insurance in Nova ScotiaLife Insurance in OntarioLife Insurance in Prince Edward Island
Life Insurance in QuebecLife Insurance in Saskatchewan

Discover Investment Opportunities

Make your money do more.

12 Results

Advertiser disclosure

Offers shown here are from third-party advertisers. We are not an agent, representative, or broker of any advertiser, and we don’t endorse or recommend any particular offer. Information is provided by the advertiser and is shown without any representation or warranty from us as to its accuracy or applicability. Each offer is subject to the advertiser’s review, approval, and terms. We receive compensation from companies whose offers are shown here, and that may impact how and where offers appear (and in what order). We don’t include all products or offers out there, but we hope what you see will give you some great options.

Young investors can trade stocks and ETFs, all for free.
Min Investment
Target Return
Get up to $1,200 in cash coupons
Min Investment
Target Return
Invest in a 3.25% 5-year GIC today.
Min Investment
Target Return
Flexibility with a great return.
Min Investment
Target Return
Get up to $150 cash bonus
Min Investment
Target Return
High return on a shorter term.
Min Investment
Target Return
Sign up & Get $20 in BTC
Min Investment
Target Return
Buying and securing gold has never beeng more simple and affordable.
Min Investment
Target Return
Buy and sell gold, silver & platinum online at the best price.
Min Investment
Target Return
Retire up to 30% wealthier with Questwealth Portfolio.
Min Investment
Target Return
Get a $100 welcome bonus, when you make your top-up*
Min Investment
Target Return
Get $25 bonus with code: 9APOU9
Min Investment
Target Return


September 25, 2022
Fact Checked

Grow your finances today.

By submitting, you agree to comparewise’s terms of use and privacy policy.

FAQs about Whole Life Insurance

Which is preferable between Term life insurance and whole life insurance?

Depending on your specific requirements, term life insurance or whole life insurance may be the better choice. A crucial time in your life can be protected by term life insurance, which is not very expensive. Whole life insurance, however, costs more but insures you until death and is, therefore, more comprehensive. Consider your beneficiaries and the time they will require your financial assistance, but also consider the time they will no longer need your assistance.

Is whole life insurance a wise financial decision for me?

If your beneficiaries want protection after your passing, whole life insurance may be a wise investment. You won't have to worry about a premium increase with a whole life coverage because the premiums don't rise over time.

Can my whole life insurance policy be cashed in?

Yes, with whole life insurance, you can usually access the money. You can cash in the money by making a withdrawal, taking out a loan,  and surrendering a policy. A loan is a borrowing of money from the policy with interest, whereas a withdrawal from the policy is a limited amount of cash taken out. You are free to use the accrued cash if you fully surrender the insurance and gain access to it. Consider your options carefully as there may be drawbacks to using your whole life insurance policy's cash value. For instance, if you exceed your withdrawal cap, withdrawals could not be tax-free, and your death benefit might be significantly reduced.

Can my term life insurance be converted to my whole life?

Yes, you can change your policy from term insurance to whole life insurance with the use of a term conversion rider. A term conversion rider enables you to change your policy from term to whole life insurance is typically a part of the conditions of your agreement for term insurance plans but be careful this comes with additional expenses.

Do I require both whole and term life insurance?

No, buying both life insurance policies is not necessary for your purposes. But as time goes on, your needs probably will too. To offer your loved ones the best protection available at the most reasonable cost, you may need numerous plans that combine term and whole life insurance advantages.

Which kind of life insurance should I stay away from?

The insurance plan that is best for you will rely on your requirements, which may include information about your way of life, your present state of health, your family needs, and any dependents you may eventually have to support.

Whole life insurance
made simple

Get flexible, affordable solutions

You may also like

In Canada, there is a type of insurance called accidental death and dismember...
Many Canadians are unsure if they should purchase cash value life insurance b...
Life insurance has proven itself a lifesaver in the 21st century, but everyon...
Universal life insurance is a life insurance plan that offers lifelong covera...
There are numerous life insurance options available for Canadians in the pres...
Age-related issues have necessitated life insurance, and if you need the best...
As a parent living in Canada, you might wonder which company provides the bes...
There are tons of insurance companies offering life insurance for adults in C...
If you are a parent, it is highly probable that you will need to obtain life ...
Are you wondering if there’s a way to offer your loved ones your helping hand...
The basics of life insurance are probably familiar to you. In Canada, you...
In the event that an illness or accident makes you unable to work for an exte...
If you're one of the luckiest people alive, the chances are good that you've ...
Finding affordable life insurance is a struggle for many senior Canadians tod...
Between an insurer and a policyholder, a life insurance contract is created. ...
Home insurance in Canada is often confused with mortgage life insurance. Mort...